"I don’t need it!" – Modeling ad-induced interruption while using a Smartphone-app
2014
Conference Paper
Author(s): | Wirzberger, Maria and Russwinkel, Nele |
Book Title: | CrossWorlds 2014: Theory, Development and Evaluation of Social Technology |
Year: | 2014 |
Bibtex Type: | Conference Paper (conference) |
DOI: | 10.13140/rg.2.1.4426.0966 |
Language: | en |
BibTex @conference{Wirzberger2014Smartphone, title = {"{I} don’t need it!" – {M}odeling ad-induced interruption while using a {S}martphone-app}, author = {Wirzberger, Maria and Russwinkel, Nele}, booktitle = {CrossWorlds 2014: Theory, Development and Evaluation of Social Technology}, year = {2014}, doi = {10.13140/rg.2.1.4426.0966} } |